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Keyword Research for PPC and Best Practices for Marketers

The key to success for any Digital Marketing Strategy is using the right keywords. If a Paid Marketing Specialist doesn’t […]

Paid Search

Are PPC Brand Awareness Campaigns Worth It?

One critical objective of Online Marketing Strategies, aside from boosting sales, is to spread brand awareness. For instance, Instagram Micro-Influencers can help […]

Paid Search

How to Advertise on Reddit: A Complete Guide for Business

Reddit is “one of the biggest social content providers.” As an open space to discuss anything and basically everything, it’s […]

Paid Search

Responsive Display Ads Requirements: A List for Marketers

To appear on the first page — let alone the first spot — of search results against over two billion […]

Paid Search

SEM Best Practices in 2022 Digital Marketers Must Utilize

To effectively attract customers from over 5.4 billion Internet users, you must boost your sales and put your website on […]

Paid Search

PPC Real Estate and Optimizing Your Marketing Campaigns

The most effective way to make your business successful in the field of Digital Marketing is through Pay-Per-Click. From the name itself, […]

Paid Search

Facebook Ads 2022: Is Paying for Them Worth It?

You’ve read the title. Now, let us discuss why paying for Facebook Ads in 2022 is worth it. Why Facebook? […]

Paid Search

Google Ads 2022 and its Top 3 Priorities, Released

In February 2022, Google Ads announced the three things businesses should prioritize in 2022: automation, measurement, and privacy. Read on […]

Paid Search

Ad Copy Tips to Increase Your CTR

When using paid advertising or pay-per-click (PPC) ads in your marketing campaigns, you will have to be creative and strategic. […]

Paid Search

Improve PPC Campaigns Using Customer Information

Aside from you and your staff, your customers are the most familiar with your products and services. But did you […]

Paid Search