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Facebook Ads 2022: Is Paying for Them Worth It?

You’ve read the title. Now, let us discuss why paying for Facebook Ads in 2022 is worth it. Why Facebook? […]

Paid Search

Google Ads 2022 and its Top 3 Priorities, Released

In February 2022, Google Ads announced the three things businesses should prioritize in 2022: automation, measurement, and privacy. Read on […]

Paid Search

Ad Copy Tips to Increase Your CTR

When using paid advertising or pay-per-click (PPC) ads in your marketing campaigns, you will have to be creative and strategic. […]

Paid Search

Improve PPC Campaigns Using Customer Information

Aside from you and your staff, your customers are the most familiar with your products and services. But did you […]

Paid Search

PPC Experts: What Qualities Should You Look Out For?

While you have to focus on your PPC Campaigns, what about the people behind those campaigns? Creativity, expertise, and passion embody an […]

Paid Search

PPC Campaign Management & Boosting Their Effectiveness

There are several ways to improve your PPC Campaign Management. One of those methods is using Customer Information, but that’s […]

Paid Search

Responsive Search Ads and How to Prepare for Them

Expanded Text Ads or ETAs have been in use for a long while. In general, Paid Search efforts have been […]

Paid Search

2022 PPC Trends for Digital Marketers!

You might already be familiar with our articles on SEO and Content Marketing Trends for 2022. Well, we’re fast approaching […]

Paid Search

Google Ads Tactics to Hold Back Competitors

So you’ve created excellent content for a product or service, and you’re promoting it on Google Ads. Of course, Google […]

Paid Search

Paid Search Competitor Analysis and Digital Marketing

There’s always a bigger fish in business — one that you have to take down to further your progress! But, […]

Paid Search