Paid Search
"Articles
Facebook Ads 2022: Is Paying for Them Worth It?
You’ve read the title. Now, let us discuss why paying for Facebook Ads in 2022 is worth it. Why Facebook? […]
Google Ads 2022 and its Top 3 Priorities, Released
In February 2022, Google Ads announced the three things businesses should prioritize in 2022: automation, measurement, and privacy. Read on […]
Ad Copy Tips to Increase Your CTR
When using paid advertising or pay-per-click (PPC) ads in your marketing campaigns, you will have to be creative and strategic. […]
Improve PPC Campaigns Using Customer Information
Aside from you and your staff, your customers are the most familiar with your products and services. But did you […]
PPC Experts: What Qualities Should You Look Out For?
While you have to focus on your PPC Campaigns, what about the people behind those campaigns? Creativity, expertise, and passion embody an […]
PPC Campaign Management & Boosting Their Effectiveness
There are several ways to improve your PPC Campaign Management. One of those methods is using Customer Information, but that’s […]
Responsive Search Ads and How to Prepare for Them
Expanded Text Ads or ETAs have been in use for a long while. In general, Paid Search efforts have been […]
2022 PPC Trends for Digital Marketers!
You might already be familiar with our articles on SEO and Content Marketing Trends for 2022. Well, we’re fast approaching […]
Google Ads Tactics to Hold Back Competitors
So you’ve created excellent content for a product or service, and you’re promoting it on Google Ads. Of course, Google […]
Paid Search Competitor Analysis and Digital Marketing
There’s always a bigger fish in business — one that you have to take down to further your progress! But, […]