Alex Belen
If anyone loves a good laugh, it's Alex. She enjoys video games, anime and manga, and webcomics. Alex is also a lover of writing (and memes)! In addition, Digital Marketing is her new pastime, so she seeks out ways to inject fun into her articles on related subjects.
Why Voice Search is Important for SEO
Businesses are all vying to make their mark on search results pages through Search Engine Optimization Strategies. SEO is vital […]
Google Ads Conversion Lift: A Guide for Paid Ads Marketers
Google Ads Conversion Lift allows advertisers to measure metrics driven by the audience who sees your advertisements. For instance, it […]
PPC Test Failure and How to Improve Campaigns
Pay-Per-Click Tests can be integral to achieving more online visibility with the ideal audience at the perfect time. So, marketers […]
Social Media Giveaway Ideas and Contest Suggestions
Social Media Contests are an example of a powerful Marketing Strategy. Not only can they draw the attention of other users […]
Keyword Research for PPC and Best Practices for Marketers
The key to success for any Digital Marketing Strategy is using the right keywords. If a Paid Marketing Specialist doesn’t […]
Are PPC Brand Awareness Campaigns Worth It?
One critical objective of Online Marketing Strategies, aside from boosting sales, is to spread brand awareness. For instance, Instagram Micro-Influencers can help […]
Your Mobile App Target Audience and How to Reach Them
To ensure better results, all Digital Marketers must define their intended audience. The same applies to Mobile Marketing Specialists who […]
How Does Location-Based Mobile Marketing Work?
“95% of global companies” use location-based services to reach their customers. It’s no wonder, considering how effective it is at getting […]
The Benefits of SMS Marketing for Businesses: A List
Of the many Marketing Channels a business can rely on, there are several benefits to using SMS. One chief advantage […]
B2B Email Marketing Best Practices to Improve Campaigns
Sending emails might seem outdated, given the new ways of long-distance communication, such as video conference calls. However, Email Marketing […]